by Dana Blankenhorn
The software you have on your PC determines what you can do with it. The software a campaign or political movement uses reflects what it can do.
The biggest mistake Howard Dean made in his 2004 campaign wasn’t his attacks on Gephardt, and it wasn’t the scream. It was his software’s failure to “scale the intimacy,” to give the 1 millionth, or 10 millionth, campaign participant the same features, and the same sense of belonging, given the 10th and 100th.